Ever since 1966, a year even before colour television swamped German households, a grand jury awards a gold plated camera to actors, musicians and entertainers. For this big event – the 50th award show we depicted the ‘stress field’ between two centuries without it feeling dated. The modern font Grotesk Walsheim built the basis of this. Two type styles are being used prominently on all printed materials. A look back is cast to the beginnings of the Golden Camera with the lettering »Fünfzig« (meaning »fifty« in German), that was created solely for this event. It is used discreetly, always as a hot foil stamp. On the invitation it is nestled closely up against the lettering of the Golden Camera.